How do I determine the quality of matcha?Updated a year ago

While it’s not typically easy to determine the matcha quality simply by looking at the label alone, there are four main “sensory cues” one can use to assess the quality of matcha: color, texture, aromas, and taste.

Color: Higher grades of matcha should have a deep, electric, blue-ish green color as opposed to light, camouflage, yellowish-grey color.

Texture: Fine matcha should have an ultra-fine texture similar to talcum powder, with an average particle size of around 8 microns.

Aromas: The aromas of fine matcha should be fresh, sweet, buttery, and inviting to the nose.

Taste: When brewed correctly, superior matcha should not taste bitter or astringent.